Join Me on Social Media

By Editor in Etc, Fashion on May 22nd, 2015 | 2 Comments »

Follow on Pinterest, Instagram, Twitter, Vine + Facebook — post cool stuff on our wall to let us know what you’re into. And don’t forget to sign up for the Weekly Newsletter, which features some amazing giveaways !!

Leon Louis Fall/Winter 2015

By Editor in Fashion on April 23rd, 2015 | No Comments »

Check out a set of very cool images of Leon Louis‘ menswear collection for Fall/Winter 2015.

Leon Louis explores the merits of conventionalism versus great innovators. The silhouette alludes to intimidation cloaked garments, wrapping the individualistic bearers, in artisanal fabrics. All pieces have been subjected to artisanal craftsmanship, workmanlike tailoring, which is reflected by the sheer feel of lush simplicity.”

Images after the click. (more…)

Yotel | Yawn + Smartbeds

By Editor in Etc, Music on April 23rd, 2015 | No Comments »

Last weekend I had the pleasure of spending a night at YOTEL New York — courtesy of Yotel — to check out their new Smartbeds + YAWN campaign, which you can watch here.

“The new Serta mattress is designed exclusively for YOTEL. The SmartBed converts at the touch of a button from a fully flatbed to a sofa/couch to create extra space for relaxing and working. YOTEL is also launching an artistic and innovative campaign designed to induce sleep. The 30-minute feature, aptly named ‘YAWN,’ promises to promote sleep even to the most restless of guests.”

My verdict: huge hit. The beds are perfect for watching TV and easily convert to a flat bed, where you’ll experience one of the most comfortable mattresses. It was firm and soft with a hint of memory foam maybe? All I know is I could have laid there all day. Did I mention how soft the linen is?? And the video? Very cool. Your own personal Whitney Biennial-esque artsy sleep video. What more could you ask for??

Check out YOTEL‘s site for more info.


Yotel | Yawn Campaign

By Editor in Fashion, Video on April 21st, 2015 | No Comments »

Must Have: Greats x Only NY Sneakers

By Editor in Fashion on April 19th, 2015 | No Comments »

The Royale
Greats x ONLY NY
From Great‘s official brand site.