We love the Fall/Winter 2010 collection from menswear line Riviera Club, but what we love more is the look book photos they did of the collection.
They show the collection in the best possible light — the clothes not only look good together on various models (if you didn’t know they were look book images, you’d notice the guys all have a similar look, but you’d never guess it was a photo shoot for one collection by one designer, which is a great thing.) The models look good, but they’re on the normal side of male models. They look like guys who’d actually wear the clothes.
See for yourself in the images below. Check out Riviera Club‘s site for more info.